After measuring their carbon footprint in 2009, Counter Culture Coffee made a commitment to become carbon neutral by 2015. They reached their goal much faster, achieving carbon neutrality for the entire company by the end of 2011.
We have been honored to partner with Counter Culture as they continuously work towards reaching their sustainability goals. In 2012, they offset 642 tons of carbon through our clean cookstove program. For this project, a total of 86 cookstoves were built in the community of Marcala, Honduras, benefiting 626 family members.
In 2013, we are working with Counter Culture and one of their coffee cooperatives, COLCAFELOL, to build 85 more clean cookstoves in Marcala. These stoves will benefit hundreds of people by reducing indoor air pollution in the home and decreasing deforestation for fuelwood. In addition, the stoves will offset more than 600 tons of CO2 emissions over their lifetime.
Thank you to Counter Culture Coffee for their continued support of our Clean Cookstove Program!