Trees, Water & People will be supporting Project 7®’s national launch of Save the Earth™ Fresh Mint Gum in nearly 1,500 Walmart® Supercenters nationwide. Project 7 is committed to ‘changing the score’ by educating people that by simply purchasing everyday products they are participating in positive and meaningful change, and Trees, Water & People is proud to honor this charge by facilitating tree plantings in Guatemala, El Salvador, and Nicaragua in return for the portion of proceeds it receives from Project 7 gum purchases.
The nationwide launch will enable Trees, Water & People and Project 7 to dramatically increase its support of one of its key areas of need as each tube of Save the Earth Fresh Mint Gum sold plants one fruit tree back into the earth.
“Through this partnership we are helping to replenish trees cut, but also to increase nutrition, economic opportunity, and beauty of rural communities,” said Claudia Menendez, International Program Coordinator.
Beginning in October, Project 7’s Save the Earth Fresh Mint Gum (MSRP $2.88 per 55-ct. tube) will be available in Walmart Supercenters all across the U.S., in addition to already more than 3,000 retail stores nationwide and Project 7’s online store.
“Through the purchase of everyday products like Project 7 gum, people instantly know the exact impact they are making,” added Tyler Merrick, founder and CEO of Project 7. “We anticipate, through our new national distribution channels alone, providing more than one million fruit trees just from the sales of Project 7 gum.”
In conjunction with this national launch, Trees, Water & People supports Project 7’s encouragement of people to ‘Join the MoveMINT’ and spread the word about making positive change through purchasing these products, volunteering within their communities and helping educate their friends and family on ways to better the lives of others through giving back.
Sustainable Development, Sustainable Livelihoods 